Impact Publications : MiceBTN_62
MICEBTN - FEBRUARY 2016 • Page 3 © MICEBTN February 2016. All rights reserved in all countries. No part of this publication may be reproduced by any means whatsoever without the written permission of the publishers. This magazine is published by Impact Publications (ABN 70 257 512 639) in hard copy quarterly with daily news updates via website www.micebtn.com and weekly E-news each Friday. ProPrIETors: Chris Hurd, Sofia Hurd MANAgINg EdITor: Chris Hurd — firstname.lastname@example.org EdITor: Jack Handley EdITorIAl CoNTrIBuTors: Kelvin King, Ian Jarrett, and Melissa di dio. AdvErTIsINg: sandra lewington — email@example.com AddrEss: 54 Harborne street Wembley WA Australia 6005. Po Box 1035 West Perth WA Australia 6872 T: 61 8 9382 8388 F: 61 8 9380 9974 E: firstname.lastname@example.org While the publishers have taken all reasonable precautions and made all reasonable efforts to ensure the accuracy of material contained in this publication, the publisher accepts no responsibility or liability for any loss or damage which may result from any inaccuracy or omission, or from the use of information contained in this publication. views and opinions expressed in MICEBTN do not necessarily reflect those of the management. All rates and schedules in editorial or advertisements are correct at time of going to press but are subject to change without notice. dIsClAIMEr The information contained in this magazine has been compiled by MICEBTN. Any commentary, opinion, projection, prediction or conclusion made by MICEBTN or quoted by it from any of the sources is published in good faith to stimulate independent investigation by the reader of the matters canvassed. The reader should not rely (or invite others to rely) upon the contents of this publication as a basis for taking or refraining from any action, or rearrangement of their affairs (financial or otherwise). And MICEBTN and its contributors, shall not be liable for any economic or other loss or damage suffered by any person as a result of such reliance. Contents 14. 4. PCOA bucks the trend and tips strong year for meetings and events. 5. ATF master plan aims for greater ASEAN integration - Kelvin King reports from Manila. 6. venue and destination choices move in a logical but novel direction - german study. 9. Adelaide Convention Centre redevelopment on track for a three-venue approach. 12. darren Edwards examines the phenomenal growth of meetings apps. 14. NEW ZEAlANd: Business tourism sets the pace. 22. BAlI: Holiday Island looks to China for meetings growth. 32. INTErvIEW: Minister Terry Redman on the unique success of royalties for regions. 36. sYdNEY: Host city for some of Australia’s biggest and best events in 2016. 42. 42. WEsTErN AusTrAlIA: Fremantle to shine after a billion dollar injection. 50. QuEENslANd invests in social media marketing to boost numbers. 53. Where to travel? Jack Handley finds fewer safe destinations as global events impact travel options. 55. Facebook vs database marketing - guest writer debbie Mayo-smith knows which is best. 57. Here come the Americans - Peter Hook sees potential in Tourism Australia’s new campaign. 59. guest writer robyn Henderson says road warriors are best-suited to shaping travel budgets. 61. Amazing boom in air services augers well for the industry - Kelvin King reports. 62. Arrivals and departures - industry executives on the move. 22.